Using Technology to Invest in New Revenue Streams

2 Min Read
Feb 9, 2023

Whirlwind HVAC adds revenue streams with new e-commerce & marketing site.

Mobile website mockup

Executive Summary

Whirlwind HVAC is a top-rated HVAC contractor based in Oregon’s Mid-Willamette Valley. Ivan, the founder of Whirlwind, understood that today’s internet-first approach to finding contractors meant he needed to invest in his company’s online presence. He wanted a site that was welcoming, clean, and professional to mirror his business values.

Ivan also wanted to provide a streamlined experience for purchasing replacement filters. He decided on a subscription based air filter service. Customers can purchase a new filter for their HVAC system via an online store, then sign up to receive re-order reminders when it’s time for another replacement.

To achieve Whirlwind’s goals, Ivan partnered with Steelhead Software to deliver a premium online experience for his customers. Steelhead designed & developed his new site using Wordpress. Using Wordpress kept development costs to a minimum while also ensuring longevity and stability for his online presence. It also provides a great foundation to extend his online presence,

If you’re interested in learning more about Whirlwind HVAC, get in touch here:

Paul Ivanov

Co-Founder & Principal Developer, Steelhead Software

Product Strategy
Web Application